About Me
I am a veteran producer and senior creative executive in the kids and family space (Ex-Amazon, Jim Henson Company, and Mattel), and a former literary agent (William Morris Endeavor). I have over 25 years experience creating, developing and representing compelling and award-winning content across the media landscape (TV/Streaming, AI-enabled devices, audio, video, video games and books).
I am also the President & Founder of Cheeky Squirrel Productions, a 360° media and consulting company specializing in brand & content strategies, production pipeline efficiencies, acquisitions, and the development, production, and launch of innovative, diverse and high-quality series (animated and live-action), specials, features, videogames, podcasts, NextGen technologies, and AI-enabled content for audiences ranging from preschool to primetime. As a 25+ year veteran of the kids, family, and comedy industry I have created, produced, programmed and marketed award-winning content across platforms, genres and demographics, I bring a unique end-to-end perspective to every project I touch. I have led development, owned and balanced day-to-day production of multiple productions, and worked cross-functionally with partners to create franchises, extend brands, and build engaged audiences across platforms.
As Senior Creative Executive of Original Content at Amazon Kids+, I helped shape and lead the creative vision for our "Virtual Playground" which includes over 20,000 kid-friendly & parent-approved shows, movies, games, Alexa skills, books, audio, and more. As Vice President of Television at the Jim Henson Company, I led day-to-day and end-to-end (E2E) development and production (including owning and maintaining budgets and schedules) of our live-action and animated primetime, family, kids, and preschool series.
As a producer, development executive, and former literary agent at top-tier companies like Mattel, Nelvana, KingWorld and William Morris Endeavor I created, developed, produced, and represented, compelling, innovative, and award-winning content across the kids and family landscape for TV, streaming, books, video games, digital, and AI-enabled devices including Bad Kitty (Boatrocker); Hello Kitty: Super Style (Amazon Kids+); Merry Little Batman (Amazon Kids+); Dino Dex (Amazon Kids+) Harriet the Spy (Apple TV+); Dinosaur Train: Adventure Island (PBSkids/ NBCUniversal); Duff Goldman’s Duff’s Happy Fun Bake Time (Discovery+), Dino Dana (Amazon Prime), Tumbleleaf (Amazon), Barbie in The Nutcracker (Mattel/NBCUniversal): Barbie as Rapunzel (Mattel/NBCUniversal); Max Steel, and Captain Underpants (Scholastic).
I am also an award-winning humor writer, parenting and lifestyle expert, and a children’s book author whose work has been featured in The New York Times, Huffington Post, Los Angeles Magazine, NPR, and on The Today Show.
I am a fearless, and innovative creative leader with deep industry relationships, heart-fueled vision, and laser focus that yields compelling, inclusive, and relevant content for my clients and their audiences.
OH! You meant you just wanted to know something about me personally? Wow! So nice of you to ask. I feel so "seen." Well, I live in Los Angeles with my husband and 3 kids. The kids are grown and in college so we have 2 cats, and in the evenings, my husband and I take walks around the neighborhood hoping the cat distribution system will deliver more. It hasn't. Yet.
Now tell me about you and how I can help..
